Turkline | Process

User Experience Design Process – User Experience Design Methodology

User Experience Design Process consists of mainly 4 steps which are respectively user experience research, mockup design - UX Writing, designing and optimization.

The users’ needs and attitudes – the users’ behaiviours – are taken into the center and by user tests, persona building and prototyping; the user experience design process is carried on.

Here are the main steps of User Experience Design while building up the best service for the requirements of digital projects…

UX Research

UX (User Experience Research) is mainly understanding the behaviors and the needs of the user and therefore involving the user attitudes during the product development process.

Be it a website, mobile app, device interface or any other digital screen; you need to investigate the users and their requirements in order to make them love, respect and recommend your end-product.

By intervieving and inquiring the users, by creating personas and user cards and by making usability tests just before the UX Design; we focus on the USER and evaluate the data accordingly.

Analysing the similar works (competitor analysis), diversified projects with greatest designs and the latest trends; we uncover the problems, the goals and motivations of the customer and get an objective system focusing not on any assumptions and experiences of the stakeholders but on solely the user itself.

Mockup/Wireframe Design – Information Architecture - UX Writing

The research results give us the main data for content production and information architecture.

It leads us to have a complete content guideline and helps us to complement the whole framework through deeply identifying the structures and prototypes of the projects.

Any content you put ona piece of a software, a website or a mobile application; has an enormous impact on the user experience.

The structure has to be organized, the content prototypes should be defined and you need to build the whole information architecture just before the Design process.

A consistent user experience needs to have a well-built content guideline and smart content strategies. And it is done through User Experience Writing and Wireframing.

By UX Writing and mockup designs; we find and create the shortcuts, connect the relevant content and define the Information Architecture for the UX Designer to precisely kickoff the best product.

UX Design

User Experience Design is an entire journey and it provides efficient and easy-to-use interfaces by keeping the user at the center of the design and development process.

A great User Experience Design needs a deeper user research, perfect content strategies and a well-built information architecture.

As long as the UX Designer have all of the data to start the design process, s/he is now ready to build an effective and at the same time a creative product or service.

By following up the latest Design trends, by faciliating from our UX Research and UX Writing Teams’ hard work, by defining all the functions and the usability process; our UX Designers create the perfect user experience.

A unique and satisfactory user experience design comes from a painstakingly assembled content prototypes and guidelines.

Thanks to our user-oriented approaches the designer therefore builds the digital design guidelines and the UX Design with a smooth and a steady design workflow.

Optimization

User Research, prototyping, UX Writing and all the creative process of User Experience Design could bring you the best results possible.

And it would be best of the best when you do your analysis and optimization just after you go alive and track the behaiviours of the users.

If everything would work smartly at the very first steps, would there be any updates on any smartphones, applications or tools?

This is a never-ending optimization process for physical conditions, user behaviours, devices, technology and design trends are subject to a continuous change.

For an optimal lead generation and customers’ / users’ journey, every digital footsteps of the users are analysed, measured and optimized.

The results are taken into consideration for fixing the funnels and the call to actions and enhancing the user experience.